Sparking conversations with Smell & Tell

Film for IFRA UK / Givaudan Foundation

Client

IFRA UK / Givaudan Foundation

Project Type

Video

As part of the International Fragrance Association UK’s Fragrance Forum, held at the Royal Institute in 2023 we produced a short film that showed the positive impact of Smell & Tell™, a mood-boosting board and memory game created by the Givaudan Foundation. Designed for use in residential care homes the game uses familiar fragrances – such as coffee, pine and chocolate – to evoke memories and spark conversations of those taking part.

The film was recorded by CCC at the Meadowcroft Care Home in Shoreham-by-Sea in West Sussex and was a finalist

CCC delivery

  • Production management and direction
  • Video shoot and edit
  • Stills photography