Exploring the hidden depths of fragrance

IFRA UK Fragrance Forum 2021



Project Type

Live event

About the project

CCC has been supporting the UK arm of the International Fragrance Association (IFRA UK) for many years, particularly in the realms of PR, communications, content production and events. The key event every year is the Fragrance Forum, which after a break in physical meetings due to the pandemic, was held at one of London’s most iconic meeting places, The Royal Institution. With speakers from the world of science, medicine and the fragrance industry the day is a heady mix of science, biology, creativity and the many facets of life that are impacted by the sense of smell or, indeed, the lack of it.

CCC delivery

  • Theme development and branding design
  • Social media and marketing asset production
  • Event and content planning
  • Speaker research and liaison
  • Media planning and attendance
  • Screen content production
  • Technical staging of event